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Director Of Marketing And Sales

Posted By:
Leon Hoover
Posting ID:
Fresno, Ca
559-256-0100 ext. 3011
Listing Type:Job
Employment:Full Time
Company:Kings View

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Director of Marketing and Sales


Benefited, Exempt

575 E. Locust,
Suite 311,
Fresno, CA 93720


Bachelor's degree from an accredited college or university with major study in business or public administration, marketing, media relations or communications.

Minimum of 5 years of experience in marketing, communications, media and public relations with progressive responsibilities in managing the marketing and sales functions for a behavioral health and/or information technology enterprise.

Working knowledge of behavioral health and information technology services. Ability to utilize various software programs to support the efficient and effective carrying out of the positions job functions; MS Office suite, marketing databases and sales management software.

Ability to make and carry out administrative decisions as delegated, exercise independent judgment and initiative and perform as a team member in a positive, flexible and adaptive manner.


Advise, develop and execute a marketing plan to support the growth of programs and the Kings View brand.

Research and identify the customers and their requirements to create positioning statements, key benefits and features for each program to be marketed.

Design media and public relations campaigns to support the marketing plan.

Develop a media relations database for effective communication with various media outlets.

Design marketing and sales support materials to communicate effectively the value of the products and services to the customer(s).

Develop the marketing databases needed to communicate effectively with target customers.

Design and execute a sales plan, meeting with customers and scheduling in Executive Team members as needed to support the process of sales presentations and closing business. Minimum of 20 sales presentation a month.

Assist in identifying key conferences and arranging for professional presentations by Kings View staff.

Consult with Executive staff on product design, sales projections and profitability analysis of various products and services.

Identify, register, staff and manage the exhibit booth for key conferences.

Provide consultation to the CEO and Senior Management in communication effectively with the public and key stakeholders in crisis communications situations.


Open until filled.

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