In this position, the Patient Marketing Specialist will work with our Company staff and Providers in identifying patient-client market and advertise existing services to grow our business. They will be responsible for identifying potential Medicaid Eligible patients through an integrated and strategic marketing process. This position requires wide-range knowledge and experience in marketing and communications. The Specialist will target potential clients (e.g., patients, residents, families, and referral sources) and lead to measurable referral results.
Essential Duties and Responsibilities Marketing Communications • Works collectively with staff to develop a strategic marketing plan for our Company. These plans will be designed to address market and patient needs. • Works collaboratively with our staff to measure and evaluate marketing effectiveness. • Establishes relationships with key Providers and serves as a liaison between Provider and patients. • Work in coordination with Medicaid Eligible Program Representative to identify patients without insurance and provide appropriate assistance.
Education and Experience Requirements: Requirements are representative of the minimum level of knowledge, skills and/or abilities necessary to perform the essential functions of the position • Experience in Marketing, Communications or Public Relations experience • Experience in healthcare preferred • Demonstrated project-management experience • Ability to communicate effectively and diplomatically within a multi-functional team • Strong verbal, communication skills, and organizational skills
If you feel your are the candidate for this position, please email us or you may call 570-972-5877 for more information.