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Web Marketing Manager

Details
Posted By:
Jon Ramos
Posting ID:
3847o0055
Location:
San Jose, Ca
Telephone:
408 255-3216
Tags:
 online   marketing 
Category:Marketing
Listing Type:Job
Employment:Full Time

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Our client strives to help small and midsized businesses accounting firms improve company performance and make finance more productive by providing award winning cloud computing financial management and accounting applications. We are the preferred provider of financial applications for Business Solutions and focus only on one thing – delivering the most comprehensive Software as a Service financial management system to our more than 30,000 customers across more than 3,300 companies. As a leader in this space with a strong focus on customer satisfaction, we value the individuality, ingenuity and originality each employee contributes. The talent and drive of our employees is a key to our continued success.


Job Description:

The Web & Online Marketing Manager will primarily be responsible for driving the design and development of our corporate website through continuous innovation to educate and inform our Web visitors, improve SEO/SEM and successfully brand. The Web & Online Marketing Manager will lead the online presence and support strategic marketing objectives.

Requirements:

• Drive design, development, day to day operations and usability of our corporate website, including optimization for SEO
• Co-manage SEO/SEM programs with expert understanding of search strategies and best practices to increase demand generation and brand awareness
• Co-manage Our client’s social media presence via Twitter, Linkedin, YouTube, blogs, forums, etc.
• Develop and manage reporting and ROI metrics for web programs, including site performance, traffic analysis, etc.
• Support email marketing / marketing automation programs as necessary
• Bachelors degree in marketing or related field
• 5 plus years of experience in online marketing and website development
• Proficiency with HTML, CSS, Javascript and PHP
• Strong analytical background with web analytics and the ability to identify trends and interpret data; Experience with Google Analytics is desired
• Proven ability to develop and implement SEO/SEM strategies
• Experience developing social media presence via Twitter, YouTube, Blogs, Forums, etc.
• Strong problem-solving and analytical capabilities specific to interactive marketing programs.
• Self motivated with a high level of urgency and initiative around execution
• Analytical and comfortable crunching numbers and driving decisions based on data
• Knowledge of salesforce and marketing automation processes a plus




Local Candidates (SF Bay Area)
No relocation provided.

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