Social Media Marketing Is Effective Marketing. 2010 study results-
The number-one benefit of social media marketing is gaining the all-important eyeball.
A significant 85% of all marketers indicated that their social media efforts have generated exposure for their businesses. Improving traffic was the second major benefit, followed by building new partnerships.
More than half of marketers indicated a rise in search engine rankings was a benefit of social media marketing. As search engine rankings improve, so will business exposure, lead generation efforts and a reduction in overall marketing expenses.
More than half of marketers found social media generated qualified leads.
Changes since 2009 study: Every category saw an increase in benefits, except new partnerships remained exactly the same at 56%. In 2009, 35% of marketers felt social media reduced their overall marketing expenses, today it is 48%.
At Wapatoome, we offer a full suite of services for social media & online marketing: Social Networking Strategy Social Profile Creation and Management Copywriting and Content Creation Social Media Optimization and Integration Image Management and Repair and much more!